The Show of Lady Gaga, at Copacabana Beach, on May 3rd, should attract 1.6 million people according to the estimate of public Municipal Secretariat of Economic Development (SMDE) and the tourism company of the municipality of Rio de Janeiro (Riotur), released on Friday (11).
The estimate provides 240 thousand must be tourists – 80% Foreigners and 20% national . The local public of Rio de Janeiro and residents of the metropolitan region corresponds to 1.36 million, according to the study “Potential Economic Impacts of the Lady Gaga show in Rio – 2025”.
The event is part of a series of shows that has already entered the calendar of events of Rio de Janeiro, and will take place every May until at least 2028, says the City of Rio de Janeiro.
Singer Madonna’s show last yearUperou the initial expectations of the city that pointed to 1 million people. The public was 1.6 million people, the same expected to watch Lady Gaga on the beach.
Economic impact of R $ 600 million
Rio de Janeiro provides for a movement of R $ 600 million In the city with the singer’s show. The non-foreign tourist ticket is R $ 590.40, per day, in the city of Rio. The Brazilian is R $ 515.84, and the carioca and resident of the metropolitan region of Rio de Janeiro is R $ 133.60. THE
Study also took into account the time of tourists in the city, four days for foreigners and three for nationals. The forecast is an increase of 27.5% of economic movement in the city compared to Madonna’s show last year, when the economic impact reached R $ 469.4 million.
This content was originally published in show Lady Gaga should have 1.6 million people, estimates RJ government on CNN Brazil.
Source: CNN Brasil
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