With its own channel YouTubethe site TrainSweatEat, dedicated to fitness and nutrition, account Instagram, Facebook And TikTok, Sissy Mua has quickly become the fit girl more famous in France (and not only) thanks to his online courses and in particular to the famous program Bikini with Sissy – six weeks to sculpt a beach bodywhich has a new edition every year.
“It is from this program that it all started over seven years ago, by the sea – explains Sissy – On the website and on the app TrainSweatEat you can find all the editions, practiced more than 50 million times on YouTube. With these iconic fitness videos you work on cardio, muscle strengthening, shaping with the background of the waves ».
Graduated in biological engineering, Sissy was perhaps the first ever to offer virtual fitness in France about ten years ago, when the stars of the web practically all came from the United States
The lockdown effect
In ten years the young woman from Nice has retained a large community of fans. Most of these certainly come from the period of the lockdown. The key step was the decision to post live lessons on social networks every day for three months. Sissy gathered up to 90,000 people in front of the screen at the same time and so her number of followers immediately exploded, reaching 1.3 million on Instagram. Sissy Mua, formerly the French Jane Fonda, truly represents thel symbol of success of home fitnesswhich started in the long period of closure of the gyms and which has never disappeared, even after the reopening.
Business sense
Sissy has become one of the most important wellness influencers and learned diversification: nutrition advice, yoga, fitness for pregnant women, special programs, shorter or longer workouts. It publishes e-books and video sessions aimed at particular areas of the body or at the costume fitting (often set on the beach, on the Côte d’Azur) free and open to all, to have an ever wider audience, accumulates sponsors, signs limited edition clothing for fitness and offers personalized courses by subscription on the app and on the TrainSweatEat website. Without forgetting the intelligent presentation of the power couple that she forms with Tini, her partner and partner.
Sweat drops
Its feature: the explosive practice of fitness. Sissy jumps, runs, does situps, pushups, and squats at one very fast pace. His goal is to make those who follow his lessons sweat. According to her, a successful workout is measured by drippingthat is from the amount of sweat lost to get a body like hers: sexy like that of a pin-up, muscular and slender like that of an athlete. And among the first fans of her we also find the swimmer Laure Manaudou.
Super smile
Smiling and self-deprecating, Sissy conveys joy, energy and strength. During training he keeps his fans in a form of positive pressure. It is undoubtedly this stainless good humor that explains its success, especially in a situation like the one we have been experiencing for over two years. The mantra of Sissy and her TrainSweatEa collaborators is become the best version of yourself. Everyone has a ultra-motivating approach to sport, nutrition and well-being. TrainSweatEat gathers a real close-knit community of over a million members who help and motivate each other on a daily basis. There are over 20 comprehensive programs based on different levels and goals, over 250 videos from 15 different disciplines, over 200 recipes and nutritional advice. TrainSweatEat daily accompanies those who choose to follow it to achieve their goals and transform their body and mind.
Source: Vanity Fair
