Snoop Dogg launches culinary NFT project

NFT desserts from the rapper will be presented at the Bored & Hungry restaurant in Los Angeles. Snoop Dogg has partnered with the Food Fighters Universe (FFU) restaurant group.

Calvin Broadus aka Snoop Dogg announced about the start of sales of conceptual NFT desserts.

The rapper said he will be joining FFU as a full-fledged partner and will provide restaurant customers with an “exciting dessert retail experience” called Dr. Bombay’s Sweet Exploration. The star of the scene is sure that the concept of sales, created in collaboration with the restaurant Bored & Hungry, will demonstrate to the world that NFT can be “more than jpeg”. Funding raised from the sale of NFT meals will go towards the development of new concepts under the auspices of the group, including the opening of the Dr. Bombay & Dogg.

The partners plan to expand the partnership to other FFU restaurants where NFT holders will be eligible for benefits and rewards. NFT holders will even be allowed to pay for food with cryptocurrency.

The Food Fighters Universe network was launched in May in the US and became the first company in the restaurant industry to support Web3 and NFT projects. In addition to digital promotion of music and food shows, FFU will issue 10,000 of its own NFTs to raise funds for the project.

In March 2021, Snoop Dogg released an eight-song NFT set called Journey with Dogg as part of a collaboration with the Crypto.com platform.

Source: Bits

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