Some like it solid

It is a real trend that looks to practicality and sustainability, but not only. Forget the beauty case full of bottles, vials, tubes and jars. Today therehe last frontier of personal care reduces packaging (almost) to zero completely eliminating plastic and reformulating skin and hair products in a more natural way. How? Making them solid, such as shampoo, conditioner, deodorants and perfumes in soap format. Or compact gel and wax tablets without the need for a bottle.

In short, zero waste, more natural and healthy formulations, and zero waste. Here’s how to best use and store them.

How to use the solid cleaner

In the form of a cube, block or sphere, the solid detergent such as shampoo, conditioner and shower gel is wet under the jet and spit until foam is obtained. Once it has softened on the skin or scalp, it is massaged as you would a walnut of a traditional liquid product and rinse. But there is no need to exaggerate: the concentrated and “compacted” formulation of the product, in fact, makes it even more durable than the liquid version. It is estimated, for example, that a stick of solid shampoo or conditioner equivalent to at least 300 ml of the classic version.

How to store it

Very often solid cosmetics are fresh products that last a few weeks and in some cases must even be kept in the refrigerator, just like a food. In any case, being free of chemical preservatives and packaging, solids must be stored with particular caution. The general rule is to let them dry well paying attention to stagnations that could melt them. The ideal is to get a soap holder that allows it to drain, perhaps in wood or bamboo. Or, a good idea is to hang them in cotton or organza bags in the shower.

The benefits for the skin and the environment

Free of chemicals, solid alternatives have vegetable and organic ingredients and I pay attention to the ph and the delicacy of the different skin types. They have totally eliminated plastic in favor of recycled cardboard or wood suitable for contact with the «naked» product, thus making their polluting footprint equal to zero both from the point of view of waste and that of discharges. Not to be overlooked is the sensory pleasure of direct contact with the substance, a real anti-stress within reach of the bathroom! And then there is the advantage of being able to carry them with great comfort and lightness when traveling. Less clutter in your suitcase and no worries on the plane, where they can be brought on board without the limits imposed on liquids.

Are you convinced to switch to solid? In the gallery you will find some of the newest and most revolutionary products on the market.

Opening photo: credit Adobe Stock

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