Strategy (previously Microstrategy) increased its bitcoin reservations to 601 550 BTC after additional purchase of another 4225 coins in the amount of $ 472.5 million. The transaction was made from July 7 to 13, 2025 at an average price of $ 111,827 per coin. This was reported in the 8-K report submitted to the US Securities and Exchange Commission.
The funds for the purchase were attracted by placing shares. In particular, Strategy sold MSTR ordinary shares for $ 330.9 million, as well as unlimited privileged shares of three types-StRK, StRF and StRD-for a total of about $ 141.4 million. These assets have become part of a large-scale strategy for building bitcoin.
At the time of preparation of the material, the company’s portfolio is estimated at more than $ 73 billion at an average purchase price of $ 71,268 per coin. The total cost, taking into account the commissions and expenses, is $ 42.9 billion, which involves unrealized profit of $ 30 billion. The share of Strategy in the total Bitcoin sentence exceeds 2.8%.
Purchases fit into a company strategy called “42/42”, which implies the attracting of $ 84 billion through the issue of shares and convertible bonds until 2027. This is twice the initial plan “21/21”. According to the co -founder of Strategy, Michael Saylor, the strategy is designed for a long -term strengthening of the company’s position as a leading corporate holder of Bitcoin.
The pause in purchases from June 30 to July 6 coincided with the publication of the quarterly report of the company, which reflects unrealized income from digital assets of $ 14.05 billion. The current resumption of activity was commented by Saylor himself.
Against the background of growing competition among public companies, Strategy remains an unconditional leader in terms of bitcoin reservations. The five also include Mara, Twenty One Capital, Riot Platforms and Metaplanet, which this week announced the purchase of 797 BTC.
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Source: Cryptocurrency

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