Buying a smartphone, computer or a pair of headphones is no longer the only option: thanks to Subbyxyou can think of making a subscription to use the device, instead of buying it.
The Italian startup is revolutionizing the concept of possession with an approach based on flexibility, accessibility and sustainability: here is the model Product-AS-A-Service. A complicated expression to say that the good is no longer bought, but you access its use through a subscription. This approach, already widespread in the entertainment sector such as Netflix and in that ofautomotive (let’s think about car sharing), allows users to always have updated products, avoiding obsolescence and waste.
Where does the name Subyx name come from?
The name Subbyx was born from the merger of three key concepts: Subscriptionwhich indicates the subscription; Buddythe friend who helps you choose the product that best suits your needs; And Xwhich represents the freedom to be able to access an asset without necessarily having to buy it. An innovative model that aims to change the way we interact with technology and consumer goods.
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How does Subbyx work?
Subbyx simplifies the process of choosing and use of technological devices through an intuitive and accessible system. Users can explore the range of products available directly on website or in 150 physical stores of partners such as Expert and Euronics. Thanks to the algorithm Subbyxmatchbased on artificial intelligence, each customer receives customized suggestions according to his needs: 24-35-46 euros per month, depends. Once the product is selected, you can choose between two subscription modes: the plan Johnnyxdesigned for those who always want the most recent model with a fixed installment, or the plan Teddyxwhich allows you to keep the same device and see your installment decrease over time. In any case, accidental damage is covered without additional costs, guaranteeing tranquility and predictability in expenses.
Which products can you rent?
Currently, Subbyx focuses on Technological devicesbut his goal is expand the offer At other sectors, transforming itself into a hub in which to manage any type of subscription, from furniture to appliances, to means of transport. To date, the products to rent concern smartphones, tablets, smartwatches, computers and various device linked to the audio world as headphones and earphones. There is no shortage of i household; Among them we have the electric brooms, the air purifiers, the styler And the hairdryer. Object of desire is also the coffee machine And, in this case, the subscription can also be extended to the pods.
Cresce your old device
Subbyx offers a flexible and convenient experience of use, eliminating the concerns related to traditional purchase. The possibility of access devices without long -term commitments It allows users to adapt their subscription to their needs without fear of penalties or contractual constraints. In addition, the Platform incentive savingsallowing to reduce the installment over time or of to exchange an old device to obtain discounts of up to 33%. In addition to the economic advantages, there is also an important environmental implication: Thanks to the promotion of reuse and reconditioning, Subbyx actively contributes to the reduction of waste and the conscious use of resources, promoting a more sustainable consumption model.
What is the Subscription Economy?
There Subscription Economy It is an exponential growth market: it is expected that by 2028 it will reach the value of almost 1 trillion of dollars globally. The idea at the base is simple: Instead of buying and accumulating assets, they only pay for use. Models of this type have existed for years in the entertainment sector such as Netflix or Spotifybut today many other areas are expanding, including that of technological devices.
What is a company benefit?
Subbyx is not just a technological startup, but one society benefitor a company that, in addition to profit, has among its objectives the common good. This means that its business model integrates environmental and social sustainability, with a strong focus on the circular economy. The traditional economy follows a linear model: production, consumption, disposal.
Subbyx is inserted in thecircular economywhich aims to reduce waste, prolong the life of products and encourage reuse. With its subscription system, the reconditioning of the devices and the exchange to lower the installment, Subbyx actively contributes to this change, avoiding the accumulation of electronic waste and limiting the consumption of raw materials.
A future without possession
“We want to transform the consumer market into a service free of constraints and debts, based on use, circularity and financial sustainability”, he explains Filippo Rocca, CEO and Founder of Subbyx.
The transition from property to access is already taking place in many sectors and Subbyx represents one more step towards a future in which possession is no longer a necessity, but a conscious choice. The next step? Expand the model to new areasto offer an innovative and sustainable alternative to traditional consumption.
Source: Vanity Fair
I’m Susan Karen, a professional writer and editor at World Stock Market. I specialize in Entertainment news, writing stories that keep readers informed on all the latest developments in the industry. With over five years of experience in creating engaging content and copywriting for various media outlets, I have grown to become an invaluable asset to any team.
