The Swiss Financial Market Supervisory Authority (FINMA) has approved the launch of the first retail platform that will allow citizens to trade tokenized securities and digital assets.

The retail platform is launched by Taurus, which provides infrastructure for working with digital assets for banks and financial institutions. The TDX platform will receive new functionality.

“Private markets need to be digitized to make buying private securities as easy for retail traders as buying a book on Amazon,” said TDX Chief Product Officer Yann Isola.

The CEO of the decentralized digital asset management platform Hashnote, Leo Mizuhara, noted that the Swiss regulator is very careful when issuing licenses and this approval indicates the development of the tokenization sector in the country.

At the same time, for retail traders the launch of a new platform may not be too significant – for them there is not much difference between the securities in a brokerage account and their tokenized version.

Last November, it was reported that the Swiss Central Bank was starting a pilot project for the use of a digital franc for financial institutions.