The deluxe fashion of great designers? From today it is just a click away

Amazon Luxury Stores, or the online store that collects the ready-to-wear and beauty collections of sought after luxury brands. A (web) address capable of gathering a large selection of clothing, bags, shoes and accessories by famous designers such as Christopher Kane, Dundas, Elie Saab, Altuzarrabut also of stylists and emerging brands such as Mira Mikati And Rianna + Nina. In America it was already present since last September (the project with the iconic American fashion house Oscar de la Renta was a great success), and from today it has also arrived in some European countries – including Italy – and the United Kingdom.

“This is just the beginning, we look forward to continuing to support brands with innovative services and resources – says Ruth Diaz, VP Amazon Fashion Europe – so that they can show their unique stories and latest collections to customers from all over Europe, season after season ».

And so, if already Amazon it was considered the virtual place where to find everything we need, from this moment it will also be an important square for luxury shopping, enjoyed through the characteristics that have made this online marketplace famous: authority combined with fast shipping.

«It is a pleasure to be able to collaborate with both the most established and the most emerging brands together with Amazon Luxury Stores – says Sally Singer, Head of Fashion Direction – We have the unique opportunity to bring storytelling and an inclusive and directional technology to the world of fashion, capable of offering exciting opportunities for both designers and customers “.

How does it work? It is a rib of Amazon Fashiona real virtual shop or, better still, a hyper-technological showcase (and here the know-how of Amazon) to give visibility to different fashion universes. Yes, because the fashion collections that you will find on Amazon Luxury Stores they are sold directly by the luxury fashion houses that independently choose the selection of items to offer and the price at which to sell it. For shopping experience to be enjoyed at any time of day, via app or browser, from your smartphone, tablet or computer.

To celebrate this European debut, these beautiful images were shot by photographer Angelo Pennetta, created together with stylist Charlotte Collet. The most luxurious glamor fashion of Amazon Luxury Storesworn by supermodels Kristen McMenamy and Precious Lee.

Check out more countryside images and some of the garments and accessories that you will find on the site… now all that remains is to click, and have a good shopping!

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