“The fall in the dollar should encourage international travel”, says Zabala

A survey carried out by the Brazilian Association of Tour Operators (Braztoa) pointed out that the revenue generated by tourism in 2021 was between US$ 700 and US$ 900 billion and 82.5% of travel by plane was through Brazil, while only 17 .5% of flights were international.

However, Pablo Zabala, vice president of BRAZTOA, in an interview with CNN, stated that this market may change over the months because the “fall of the dollar should encourage international travel”. The US currency has depreciated by 17% since January 3, 2022.

He also points out that another reason that should encourage the search for travel abroad is the pandemic. With flexibility in several countries, Brazilians are looking for tickets outside Brazil.

Zabala also highlighted that, in 2021, people chose to travel by car and looked for closer destinations. “As the pandemic eased, there was a demand for air travel, even if to nearby destinations.” This movement gave volume to the tourism market in the second half of last year.

The BRAZTOA study also pointed out that the most popular destinations such as northeast; due to heat, southeast; on account of the great poles; and south, due to the offer of mountains and cold, had strong demand in the previous year.

(See the full interview in the video above)

Source: CNN Brasil

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