The first Barbie arrives with type 1 diabetes

Thick brown hair, bright smile and a small pink device on the arm: it is a sensor for the continuous monitoring of blood sugar. To life, hooked to polka dot dress, you notice a pump (always pink) for insulin. The new Barbie with type 1 diabetesjust launched by Mattelis the first in the history of the brand a represent this chronic condition which affects millions of children in the world. It is part of the Barbie Fashionistas linedesigned to reflect a more vision of the world large, authentic and inclusive. More than a simple toy, the new diabetic barbie is a powerful instrument of representation and awareness.

Inclusion starting from the game: the barbie with diabetes makes you feel less alone

We saw it: in addition to being super stylish and, of course, beautiful, the new Barbie with type 1 diabetes moves with A pump for insulin and a pink glycemic sensor (CGM). The project was born from collaboration with the organization Breakthrough T1D and has as its first objective to offer a positive reference point To all the boys and girls who coexist with this condition. “We were enthusiastic when Barbie contacted us To collaborate in the development of the Barbie doll with type 1 diabetes, “he said Aaron J. Kowalski, Ph.D., CEO of Breakthrough T1D. Who added: “I live with T1D since I was 13 years old and my brother since he was 3therefore this collaboration has a profoundly personal value: it means giving an incredible Visibility to a pathology that affects many families ».

For those who do not know, the type 1 diabetes is an autoimmune disease which requires constant monitoring of blood sugar and daily insulin administration. Through and thanks to this Barbie, Mattel aims to normalize the use of medical devicesreduce stigma and encourage greater self -acceptance. There Fashionistas linestarting from 2015, has already introduced in the Barbie universe Dolls with prosthesis, with vitiligo, with acoustic device or in a wheelchairand today takes a new concrete step towards a more representative and inclusive game.

Lila Moss has his personal Barbie with diabetes: an inspirational alter ego

To enthusiastically greet the launch of the new doll was also Lila Moss, model and daughter of Kate Mosswhich lives with the type 1 diabetes since childhood. On his Instagram profile, the young supermodel shared a photo of his very personal diabetic barbiecreated to his own Image and similarity. Obviously she also turns with the mini pump pump for insulin and glycemic sensor. “It is an honor to have a unique Barbie with type 1 diabetes to celebrate the launch of the first T1D Barbie”wrote the English model in the social post. «It was a special project. I hope it can Encourage those who live with type 1 diabetes not to be afraid to proudly show their device and help to make it clear why we wear them and how much they are important for us“, Commented Lila Moss, gathering the feeling of many.

The other Role Model for the Barbie project with type 1 diabetes

Not just Lila Moss. To give even more prominence to the project, Barbie has identified and paid homage to One of Kind dolls another Role Model supporter and spokespersonlike Lila, of type 1 diabetes patients: Peloton’s instructor Robin Arzón in the United States. In Italyon the other hand, Barbie has identified Two exceptional ambassadorsboth type 1 diabetics, Alice Degradivolleyball player of the Italian national team and engineer, e Prisca Hartmann Gulienettimodel and creative.