The Germans “cancel” Elon Musk, at the moment when Tesla threatens the German car manufacturers

Following Elon Musk’s intervention in favor of the far-right AfD, German Tesla electric car drivers are disowning the American billionaire, arguing that they do not agree with his views because they drive his company’s car. Deutsche Welle wrote about these drivers that they were a new, progressive, ecologically conscious target group that initially identified with the Tesla product, but now wants to distance itself from Musk. “Tesla was the first company to successfully bring an electric car to market on a large scale, which excited people,” said Stefan Wegner of advertising agency Scholz&Friends. “That’s why it’s won over an audience who are fans of the technology and those who want to be early adopters.” Kind of like Apple’s iPhone. “Those who bought a Tesla because of an ecological conviction now definitely feel something like ‘Tesla-shame’ and may not even dare to leave the garage with their vehicle,” said […]
Source: News Beast

You may also like