When we talk about K-Pop the numbers are always those of the records: from the albums sold to the views collected for the various videos published, up to the audience present at live concerts (alas, when you could) or the number of fans present all over the world. In your opinion, social media could never be an exception to this kind of unwritten rule? Absolutely not, especially when it comes to Instagram where the figures are really high. And we know that they are destined to grow so in a few years we could find, next to Kim Kardashian The Justin Bieber, in the ranking of the most followed, any of the BlackPink or of Exo.
To prepare for the eventuality, here are 10 K-Pop superstars to watch:
10. IU (@dlwlrma) – 18.4 million followers –
IU she is one of the k-pop singers that has sold the most and the case is even more particular since the genre is dominated mainly by female or male groups. Forbes placed her among the 40 most influential and powerful personalities of the Korea and has one of the largest fan clubs in the country. Let’s start with a bang.
9. G-DRAGON (@xxxibgdrgn) – 19.1 million followers –
The name of G-Dragon is related to that of Big Bang, a group he was part of until 2009. He was already very famous, but his career definitely exploded when he decided to release his first solo album. He has also become a fashion icon, in fact he is an ambassador for Chanel and collaborated on the creation of a new pair of shoes with Nike and Giuseppe Zanotti.
8. BAEKHYUN (@baekhyunee_exo) – 20 million in followers –
Basically Baekhyun is the most multitasking person in the world. Because it is part of two groups, the Exo e i SuperM, but since we do not miss anything, he released two solo albums and four other hit singles, in collaboration with other Korean artists. Incredible that his days last 24 hours like ours.
7. SEHUN (@oohsehun) – 21.2 million followers –
Another member of the Exo and is perhaps one of the most recognizable because his musical career goes hand in hand with that in fashion. If you scroll down on his Instagram page there are many editorials for the most important fashion magazines in the world. It is not a case that Ermenegildo Zegna has chosen him as an ambassador of his line, XXX.
6. JACKSON WANG (@ jacksonwang852g7) – 21.7 million followers –
Another group in this case, i Got7. But Jackson Wang he also has a proven television career because he has participated in several reality shows and is a television host in China. To think that he was destined to become a sportsman: a skilled fencer, he competed in the Youth Olympics and also won the Asian junior fencing championships.
5. CHANYEOL (@real__pcy) – 22.7 million followers –
Again a component of Exo which is divided between cinema, TV and music. Do you know when he decided he would become a singer? After seeing, at 11, School of rock. I was struck by the film of Jack Black, began studying music and learned to play drums. Among his favorite artists there are Eminem, i Muse e i Green Day.
4. JISOO (@sooyaaa__) – 35.5 million followers –
We are approaching the top of the table and the numbers are increasing dramatically. Small spoiler: from now until the first position, the most mentioned name will be: BlackPink. Let’s start from Jisoo competing for the same number of followers with his bandmate Rosé. Fun fact: you know that the increase in sales of Dior in South Korea, during the first months of the pandemic, was it also caused by the campaign in which the singer was the protagonist? Chapeau!
3. ROSÉ (@roses_are_rosie) – 35.5 million followers –
Equal merit with Jisoo, Rosé has the most particular story of all the other girls in the group: she was born in New Zeland, but she grew up in Australia. She found herself catapulted into Korea when, at the age of 16, he attended an audition for the YG Entertainment, his current record company. Within months he dropped out of school, signed a contract, joining the BlackPink, and moved to Alone.
2. JENNIE (@jennierubyjane) – 39.2 million followers –
We are fully on the podium with Jennie who, were it not for her stubbornness, she would now be a lawyer. In fact, he said that at 14 he was one step away from moving to Florida, in Usa, in order to follow a study plan that would have led her to study law, but she chose music. In 2018 he also released his first solo album, Solo.
1. LISA (@lalalalisa_m) – 46.1 million followers –
And the winner is: Lisa! I admit she is also my favorite of the group because she is beautiful and has a crazy style. And obviously I’m not the only one to think so because I was the testimonial and model of numerous brands: one of the last Mac. Everything he does is followed and copied: for example, after wearing a bag during the Parigi Fashion Week, global searches on this article increased by 66% in a couple of days.
If you are a lover of the genre and do not want to miss any news about it, you should start following them all.

Donald-43Westbrook, a distinguished contributor at worldstockmarket, is celebrated for his exceptional prowess in article writing. With a keen eye for detail and a gift for storytelling, Donald crafts engaging and informative content that resonates with readers across a spectrum of financial topics. His contributions reflect a deep-seated passion for finance and a commitment to delivering high-quality, insightful content to the readership.