The New York Times: Chiara and Valentina Ferragni are the “Italian Kardashians”

The Ferragni like the Kardashians. To risk the comparison, comparing the trio of blondes to the largest American clan, was the New York Timeswhich the history of the Cremonese girls has retraced in an unpublished report. Chiara and Valentina Ferragni they were photographed side by side, their names reproduced on the front page of the newspaper. «The Ferragni sisters represent the new generation of Italian fashion», it was possible to read in the summary of the article, where ample space was dedicated to the origins of the Ferragni myth. First, the social success, which culminated in the golden age of Instagram, with its millions of viewers. Then, a family-oriented reality show. Finally, the promise to create “your own fashion empire”. Chiara Ferragni, of which the New York Times recalled the beginnings, The Blonde Salad and the first covers, he is among those who have «modernized fashion», as we read in the article: blogger, first, creator or influencer, then.

Valentina Ferragni joined the train later. But, «when your older sister is a fashion guru, at the head of what the Italian media define as ‘the royal family’, coming second is not too bad». “We are two different people. We are both blondes and we share the same surname, but one is Chiara and one is Valentina “, the youngest of the Ferragni, of which the New York Times he rebuilt the business. A business that, if placed in the context of a family, closely resembles that of the Kardashians. “How do you say Kardashian in Italian?”, The newspaper owner decided, adding a photo of the two blond sisters alongside the question.