On Instagram we are dazzled. Perfect, white, pearly: the teeth of celebs exert a great charm, grabbing thousands of likes. A superstar smile is at the top of the wishes of many, as confirmed by the Net. On Google, among the searches carried out most frequently by women, there are “VIP teeth”, “Belen dental veneers” “redone teeth”, “star teeth”. This is highlighted by a survey by Snyffo Pioneers Marketing Automatic, which highlights not only a growing desire to have a dazzling smile like celebrities, but also a cultural change towards the dentist, until recently seen only as the caries doctor.
And also feared (we add).
A BLING BLING TEETH
Dentist, therefore, more and more aesthetic doctor: this new vision advances, while professionals specialized in pink smiles increase in the world. “In Italy we started a bit late compared to the United States as regards the aesthetic dentist or the Cosmetic dentisty. In our country we have always taken more care of the functional aspect and less of the aesthetic one. Up to fifteen years ago, I myself was still performing gold reconstructions (inlays) in the posterior teeth, which were excellent from a functional point of view but objectively hideous. Americans have the myth of clean face in business and therefore to do business it takes white teeth and shiny, clean shoes. In the States it is not uncommon to ask for ceramic veneers to improve the smile, while in Italy they still talk about very little. Many do not know the type of intervention, they think they are similar to nails with gel coverage, to be redone every 15 days “, comments Dr. Marco Chiellini, founder of the only Italian dental practice dedicated exclusively to smiling for women.
THE POSITIVE SIDE ABOUT MOOD
Today more than ever we look in the mirror also because we have constant relationships through screens that lead us to dwell on our image, to obtain a dazzling smile a la Belen Rodriguez or Julia Roberts is equivalent to having theupgrade all’umore and, in general, to life. According to research conducted by the University of Minnesota and published in the journal Plos One, people with an aesthetically pleasing smile are considered more attractive on average and taken into greater consideration by others, both in social and working life. And ok, we are in the days of the mask and the smile is naturally hidden, but keeping it at a star level, at the height of the image that each one tries to maintain, becomes a beauty diktat. «A bad smile undermines psychological well-being, leads to isolation, puts you at risk for depression and cognitive decline and more. Oral health that leaves something to be desired is, therefore, a step towards one debacle across the board », continues the dentist. So, smile!
THE BEAUTY ROUTINE STARTS WITH ORAL CARE
What can make the difference in a make-up? A white smile. The stars and influencers know this well, in theirs beauty routine, pay close attention to the health of the teeth. From our own Michelle Hunziker to Giulia De Lellis to Hollywood Angelina Jolie, Jennifer Lopez e Anne Hathaway. But the list is really long. In their beauty bag there is no shortage of specific products that take care of the teeth. Ad hoc toothpastes, mouthwashes, latest generation toothbrushes. However oral hygiene is to be considered as the first step of any daily beauty routine.
There are those, then, among the most loved brands of oral care, went further, creating a real community. Like Marvis, a brand that has always been in constant ferment and evolution that launched the Marvis Collective project that came to life in 2017 with the official Instagram profile Marvis_is. Marvis Collective selects and offers a space for sharing to artists, creatives and designers who, from all over the world, periodically participate in the project with their works, to freely interpret the uniqueness of an inimitable toothpaste. Last the mysterious ghost artist called Wallis.
In the gallery, all the most beautiful and enchanting smiles of celebs who are healthy bearers of positivity and the products to start the day in beauty.
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