The president of the toymakers’ association, Jose Antonio Pastor, has warned that there will be a shortage in Christmas due to the limitations of online commerce if a new confinement is declared and asked governments to “consider the toy as essential” so that it can be marketed in stores.
The president of the Spanish Association of Toy Manufacturers (AEFJ) has stated that, if the toy is not essential, there can be problems with shortage since online sales “have a limit of logistical capacity, platforms and, above all, the stock of toys”.
“In Italy, the toy has been included”, said the president of the employer, who also stressed that “now the important thing” is that “the Magi arrive with toys” and that they can be distributed and commercialized with all the pertinent precautionary measures.
From the AEFJ they asked that the children not be “the great forgotten ones” in the case of a second confinement. “More than the economic damage,” argued Pastor, “what worries us is children are not taken into account, taking into account the experience of the first confinement “.
With respect to the economic figures, the president reported that the national toy market accumulates a 10% drop from January to September 2020 compared to the same section of 2019.
On the other hand, international sales increased slightly by 1.5% “due to the good behavior” that the toy market is having in the United States, Germany or the United Kingdom, which “are turning to the toy” as a way to deal with the quarantine.
In addition, Pastor recalled that the Spanish toy market has a seasonality rate of 70%, which is “the highest in all toy markets in the world”, and that this nature of the sector will have an impact Negatively in case of confinement during the campaign of Christmas.
However, the president of the association did not want to enter into forecasts, since he considered that it is “illogical” and “impossible” to make any kind of forecast, when “tomorrow they can close the trade in seven more cities.”
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