Mix white grapes with red ones, invest in new ways of aging wines or even sell the drink canned. These have been the bets of wineries in Rio Grande do Sul in the last years.
The intention is reach new consumers especially younger people, in addition to highlighting social and sustainable issues in production methods, a hotly debated topic in the wine world.
When thinking about this theme, three winemaker friends decided to create a portfolio of wines that focus on creativity and the “sublime synergy between man and nature”.
One of the bets was to mix two grape varieties: white and paint . The blend was a pioneer in Brazil and is composed of 92.3% Merlot and 7.7% Sauvignon Blanc.
The label was named “Restless” and features the image of mathematician and physicist Isaac Newton holding an apple, an attempt to convey all the care and rigor that went into producing the drink.
The combination makes the tasting complex and intriguing by harmonizing intensity, elegance and refreshment with each sip.
Another innovation brought by the gauchos of “Garbo Enologia Criativa” was to try aging the drink in Acacia barrels a tree typical of the vegetation of Rio Grande do Sul. The label was named “Akis”, a varietal of the Riesling Itálico grape.
“We rely on creativity to make our wines by bringing new ideas, but without forgetting the rigor and centuries-old tradition. The illustrations serve to express our concepts and can be understood as a work of art by consumers”, comments the founding partner of Garbo, Andrei Bellé.
Mixing two types of grapes also won the shelves of Casa Valduga winery . The “Terroir Exclusivo” line mixes Syrah and Viognier, allowing the drink to be complex, but easy to drink.
The cut is common in countries such as Argentina and France and is used, especially, to pair with richer white meats, medium-aged cheeses and charcuterie in general.
Not to mention the bubbles, sparkling wines are also riding the wave of innovation. The Sur-lie category (on the lees) has preserved the yeast from the second fermentation in the bottle and allowed a cloudy, fuller-bodied drink to reach consumers' glasses.
According to winemakers, the variety of the drink has caused more companies to invest in the variety and sparkling wines are more on tables with food and less at celebrations, as they are used to being consumed.
Source: CNN Brasil
Johanna Foster is an expert opinion writer with over 7 years of experience. She has a reputation for delivering insightful and thought-provoking articles on a variety of subjects. Her work can be found on some of the top online news websites, and she is currently lending her voice to the world stock market.
