There are three new smartphones from Xiaomi’s flagship series announced by the Beijing company with the aim of convincing and seducing especially those who use the phone to produce creative content. In particular, the new range is composed, for the moment, of the top model Xiaomi 12 Profrom the concrete Xiaomi 12 and from the more accessible Xiaomi 12X product.
Precisely to meet the needs of those who want to take photos and produce high quality videos, both the new devices of the Xiaomi 12 Series have a 50 megapixel main cameraflanked by two other rear rooms.
On the most advanced smartphone Xiaomi 12 Pro all three cameras are 50 megapixels, including the main one can rely on the new Sony IMX707 sensor which, thanks to its larger size, is able to better manage all lighting conditions. In this regard, to help users create quality content even when the lighting is not ideal, for example at night, the new phones have the invaluable help artificial intelligence which optimizes images in real time.
The new algorithm also becomes a valuable ally to keep moving subjects in focus, even if the shot is temporarily blocked by an obstacle. Also, as on the previous smartphone family, the Xiaomi 12 series phones have kept One-click AI Cinema mode that offers many creative options to video makers with special effects that were once possible only in the professional field.
Precisely by virtue of the link between Xiaomi and the world of cinema, which began with the support of the most important Italian film art exhibition and continued with the involvement of some of the most famous directors and actors of our country, the company has announced a collaboration with Luca Argentero. The Turin actor, voice actor and author has been chosen as ambassador and will be the protagonist of the new communication campaign due out in May.
Xiaomi’s 12 series is also distinguished by other leading technological elements, from the most advanced processor on the market Snapdragon 8 Gen 1 to fast charging systems that on the top model reach 120W of power capable of fully charging the phone in just 18 minutes. Among the pluses, the excellent Amoled displays and the integrated audio system signed by Harman Kardon also deserve a mention.
Available in colors Black, Blue and Purplethe new phones have a cost starting from 699.90 euros for the Xiaomi 12X model, 799.90 for the Xiaomi 12 and 1099.90 for the more advanced Xiaomi 12 Pro model.
On the occasion of the launch of the new Xiaomi 12 series, the Chinese company also announced the availability of some accessories, in particular two new smartwatches Xiaomi Watch S1 and S1 Activeand earphones Xiaomi Buds 3T Pro and Buds 3. The watches cost 249.99 euros and 199.99 euros respectively, while the earphones in the Pro version are priced at 169.99 euros and 129.99 euros.
Source: Vanity Fair
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