Today, December 20, developers from Yandex have officially presented the beta version of a new product search – it is designed to simplify the process of selecting and buying the necessary item at the most attractive price for the user, taking into account the offers of several online stores at once. However, it is worth noting that now not everyone will be able to touch the new version of the search engine – the beta version is available only to a certain audience of users, but the developers assure that very soon (without specifying the exact terms), product search will work for everyone.
As a result, users will be able to search through the Yandex search engine for a variety of products – from cosmetics to electronics and household appliances. To do this, the company’s developers have created an additional “Select products” block in the search results – when you enter a specific query with a search for something, structured cards with products will be displayed in the feed first. These cards will contain an image of the product, its price and main characteristics. In this block, the user can sort the received offers by cost or popularity of the product, plus it is possible to specify a specific price range.
For example, if a user is looking for a vacuum cleaner with a maximum cost of 20 thousand rubles, then he will be able to adjust the search results in order to get extremely affordable options. And if the product meets the needs of a potential buyer, he can go from the card to the seller’s website, and then complete the purchase. The company said that the search engine works on all sites known to Yandex – from large trading platforms to small local stores. And at the same time, shops do not need to specially submit data to the search engine – the products will appear in the search results automatically.
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