The Yandex team announced the launch of its own payment service Yandex Pay. In fact, it is a competitor to services such as Google Pay, Apple Pay, and Sber Pay.
As the developers explain, this is a service for fast and convenient payment for purchases by credit card. With Yandex Pay, you can pay by card without entering its details – they will be received from your Yandex account.
To pay via Yandex Pay, you need to link the card to your Yandex account, where the data will be stored encrypted. The service works with Mastercard, Visa and Mir cards of any banks, while cashback and other bonuses of cardholders are preserved. If you add several cards, you will be able to choose which of them to write off money from.
Now the service works only on sites in most popular browsers. The Yandex Pay button is available to those who linked the card to a Yandex account and logged in. In the future, people will be able to pay through Yandex Pay in mobile applications, in all browsers and in regular offline stores.
Yandex plans to release an SDK for application developers. According to Yandex, the Yandex Pay button has already been installed by Lamoda, Brandshop and other well-known brands; several large online stores have submitted an application.
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