Conducted by IPESPE (Institute of Social, Political and Economic Research) and with the participation of two thousand people in the five regions of the country, the study published in Febraban Radar revealed that, for 31% of those interviewed, purchasing a property is the main aspiration, ahead of other expectations, such as investing in bank investments (savings: 19%; others: 25%) and renovating the house (21%), which complete the ranking of the population’s main desires.
More than an investment, owning your own home reveals the search for stability, security and, above all, quality of life.
CAIXA has already made this dream come true for almost 3 million people in Brazil in 2023 alone, which is why it is considered by Brazilians as Brazil’s biggest housing partner.
This is the case of Rafael Tavares*, who at 32 years old is already realizing his dream of owning his own home. “I always planned to have my own property, but I decided to take this step now because my wife is pregnant, and I want to offer more security and comfort to my family,” he says.
Even the youngest dream of owning their own home, according to research carried out by Brain Strategic Intelligence at the end of 2023, revealing that Brazilians aged 21 to 26 are the ones most interested in buying a property.
In this age group, 46% of participants stated their intention to purchase a house or apartment in the next two years. Their motivations include the desire to stop paying rent, move out of their parents’ house or get married.
Ana Faria*, for example, is only 25 years old, but she is already financing her home. “I live with my mother. Now that I passed a public exam and have achieved some financial stability, I can plan to have my own little place,” she says.
CAIXA: The housing bank.
A partner of Brazilians in making this dream come true, CAIXA is considered the housing bank, which provides credit for the acquisition of a home, in order to meet the basic need of each and every citizen: decent housing, a fundamental right guaranteed by the Federal Constitution.
To give you an idea, 7 out of 10 Brazilians finance properties with CAIXA, which has approximately 70% of the market share in the housing finance market.
And it’s not just those who buy their own home who benefit. Housing incentives bring benefits to everyone, as they have a positive impact on the construction industry, including construction companies, developers, real estate agents, banking correspondents, industry, commerce and related services, generating business, employment and income.
You can call CAIXA at website or not Housing App CAIXA, where you can access various services, such as installment amortization, settlement, proposal simulation, issuance of settlement terms, and installment renegotiation. All this directly on your smartphone, anytime, anywhere. If it is housing, call BOX .
*Fictional character.
This content was originally published in Buying your own home is still the biggest desire of Brazilians on the CNN Brasil website.
Source: CNN Brasil
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