Influencer Diego Friggi, aged 33, died after worsening a pulmonary embolism on the afternoon of last Sunday (10), in São José dos Campos, in the interior of São Paulo. He worked on promoting raffles and sweepstakes on the internet.
Since the information that the digital influencer died, due to the lack of space in the ICU, the case has had repercussions on social media. The health plan contracted by Diego and the City of São José dos Campos took a stance on the case.
As determined by CNN Diego was diagnosed with pneumonia and advised to treat himself with medication at home. Even so, the influencer did not improve and had to return to the health unit. The influencer’s condition worsened and he was hospitalized.
On social media, the influencer who presented himself as the No. 1 in Vale do Paraíba, a region in the interior of São Paulo, showed off luxury cars and experiences with the achievements he obtained.
Cars and motorcycles for R$0.02
Acting as an influencer and promoter of raffles and sweepstakes, Diego Friggi has gained a legion of followers on Instagram, with more than 660 thousand followers. He presents himself as someone who has been making dreams come true for 4 years.
Sales promotion activities were not limited to cars and motorcycles, which were advertised from R$0.02. Products such as jet skis and video games were also announced by him.
The success in publicizing made the influencer open his own awards profile, called Frigi Awards . There, prizes were drawn based on a combination of lottery numbers.
Luxury and family life
With a speech that praised his achievements, the influencer posted several moments in which he appeared enjoying the comfort of a luxurious life. Messages in posts on social media extol how “important in life is to never give up on being happy, no matter the obstacles”.
On more than one occasion, Diego talks about how his activities are targets of greed and envy. In a post, the influencer says that “you need to celebrate your achievements, don’t allow others to determine which moments are important to you”.
In another publication, he is more direct to those who covet his life, highlighting his humble origins and upward mobility, saying that “they used to judge the slippers” he wore, and now they judge the whiskey – a noble drink – that he was drinking.
In his personal profile, Diego recorded the different moments he spent with his partner and son. Birthday parties, trips and experiences appear in the catalog of content produced on your page.
In a publication, years ago, the influencer celebrates his achievements, saying that he had the opportunity to rebuild the life he had almost lost. He reveals his gratitude and guarantees that his achievements and revelations are not linked to ostentation, but portraits of his overcoming. See posts .
This content was originally published in Find out who Diego Friggi was, an influencer who died waiting for a place in the ICU on the CNN Brasil website.
Source: CNN Brasil
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