Gucci Heirs Launch Against ‘House of Gucci’; they say it’s an insult to his legacy

House of Guccistarring Lady Gaga, Adam Driver and Jared Leto, has become a box office hit. The specialized critics praise each scene, the costumes, the photography, plot and performance of the artists, while the fans they do not stop seeing it and approving its launch. However, there is a very special group of people who do not agree with what is presented on the big screen.

This group is nothing more and nothing less than the heirs of Gucci, who have labeled the film as “extremely painful and an insult to his legacy.” Criticisms already divide the internet and here we tell you all about it.

The Gucci family has severely criticized the film House of Gucci, which portrays the story of the murder of Italian businessman Maurizio Gucci and subsequent trial and imprisonment of his wife Patrizia Reggiani.

According to the heirs of the fashion brand, what is presented in the cinema is a complete lack of respect and lacks veracity. This is what they show in an official statement.

The film’s production didn’t bother to consult the heirs before describing Aldo Gucci (president of the company for 30 years). Furthermore, they portrayed members of the Gucci family as bullies, ignorant and insensitive to the world around them. This is extremely painful from a human point of view and an insult to the legacy on which the brand is built today.

Gucci is a family that lives honoring the work of their ancestors, whose memory does not deserve to be disturbed to stage a show that is false and does not do justice to its protagonists. Members of the Gucci family reserve the right to take steps to protect the name, image and dignity of themselves and their loved ones.

– Gucci family

In said statement, the Gucci family also shows their annoyance about the treatment that was given to the character of Patrizia Reggiani, who is played by Lady Gaga, as they assure that at no time was she a victim and did not have to fight against a macho system to break through in the fashion industry.

Patrizia Reggiani is portrayed in the film as a victim trying to survive in a masculine and macho corporate culture.

This could not be further from the truth. Over the span of 70 years, Gucci has always been inclusive. In fact, during the 1980s, when the film was set, there were a number of women who held leadership positions, whether they were family members or not, such as the president of Gucci America, the director of public relations and global communications, and a member. of the board of directors of the company Gucci América.

As if that were not enough, Lady Gaga in her interviews seems to excuse a murderer like Patrizia, showing that she has not understood anything about what this woman is like and that she has not even documented herself (it was enough to read or watch one of her many interviews to understand that the woman has never repented).

– Gucci family

The one who has been most upset about this representation of the Gucci is Patrizia Gucci, who sent a statement on her own to the AP communication agency.

We are very disappointed. I speak on behalf of the family. They are stealing the identity of a family to make a profit, to increase the income of the Hollywood system … Our family has an identity, privacy. We can talk about everything. But there is a limit that cannot be crossed.

– Patrizia Gucci, second cousin of Maurizio Gucci, in a statement to the AP agency

Patricia also added that the portrayal of her father, Paolo Gucci, played by Jared Leto, made her feel offended. Despite the annoyance, the Gucci’s have not mentioned whether they will take the case to court, but they are doing their best to maintain the image that has been so difficult to build over time, adversity and family problems.