Jeanne Baret, in the name of the first great explorer

With one parade event organized at the Arsenale of Venice, F.lli Campagnolo, a historic Italian company specializing in clothing outdoorofficially presented the latest addition to the house: Jeanne Baret, women’s clothing brand that embodies the spirit of the first great female explorer through comfortable and versatile garments to wear during free time and travel.

Jeanne Baret, the story of the first great life explorer

Even Google, with a special doodle, celebrated this great woman of French origins on July 27th who, disguised as a man, traveled around the world at the end of the eighteenth century, defying the laws and conventions of the time which prohibited women from embarking on ships. ships. During the journey, he helped catalog various species of plants, including Bougainvillea, discovered in Rio de Janeiro and to which Jeanne decided to give the name of the captain of the expedition. Today the adventure continues through all the women who love adventure and share her free spirit. Her great exploits come to life through the garments of the collection designed for travellers, urban trekkers, for lovers of style comfy and relaxed, and for all the moments dedicated to well-being.

The casual soft FW 2025 collection

As he explained Fabio Campagnolo, CEO of F.lli Campagnolo: «With Jeanne Baret we wanted to add a fashion aesthetic to our sporting DNA. The challenge was precisely to start from technical materials, creating garments with a more feminine and refined touch.” The collection presented on the catwalk actually interprets a transversal and versatile style that brings the practicality of the outdoors into the urban environment and a color palette inspired by nature with some twists similar to seasonal trends. Pure white and stone gray recall the solidity of natural elements, while black is a tribute to the earth. Warm colors, such as almond and wood, evoke the organic beauty of the flora, but there is also no shortage of more intense shades, such as red, yellow and purple, which convey the energy of a garden in full bloom.

To create monochromatic or mix & match looks, all garments are characterized by well-studied functional details, foldable designs, soft and rollable taped zips, lightened weights and padding and super soft fabrics.

The innovations also concern materials, with a series of proposals characterized by technical fabrics and fashion-oriented solutions, such as eco-fur. Among the fabrics from the outdoor world and reinterpreted in Jeane Baret style there is the stacksa great classic of the F.lli Campagnolo tradition, while the patented fabric represents an innovation Riopele ceramicscomposed of polyester and viscose, but with a Vicuna wool effect. High-performance and long-lasting, it leaves a cozy and comfortable feeling once worn.

Between the star pieces of the collection which combine sustainability, technicality and a look sporty then there’s the chic jacket Anemone Padded Jacket which revisits the classic parka with effect fabric melange and padded with 3M™Thinsulate wadding, an ecological alternative to traditional down; The Pansy Cardigan Jacket which combines the style of a cardigan with the functionality of a jacket; the reversible vest Rochefort Reversible Vest suitable for both outdoor adventures and city activities and Rochefort Cargo Pantthe cargo trousers with a good fit oversized made of soft stacks with four large pockets in contrasting fabric. To no longer have to choose between being casual or sporty.

Faithful to its essence, F.lli Campagnolo has invested in the choice of the most innovative materials that respect the environment and offer warmth and protection. They are all OEKO-TEX®STANDARD 10 certified, a control system that carries out rigorous tests to detect the presence of dangerous chemical substances on finished products and during the entire production process.

Jeanne Baret can count on the experience and solidity of the company founded in Bassano Del Grappa (VI) 70 years ago. Known above all for CMP, the mountain clothing brand that combines quality and affordable prices, it matters today 1,100 employees and produces approx 15 million products per year.