New parts of the Call of Duty series have been released annually since 2005 – the publisher has involved several affiliated studios at once so that they manage to release a new project on time. But now, for the first time in 18 years, they decided to break the tradition – the famous game journalist Jason Schreier, who now works for Bloomberg, has published information that Activision has decided to postpone the new part of Call of Duty, scheduled for 2023. Probably, the Treyarch studio project will be released in a year, in 2024, and this will significantly affect the balance of power in the video game market.
SCOOP: For the first time in two decades, Call of Duty will skip a year. Activision has delayed 2023’s game, made by Treyarch, to 2024, sources tell Bloomberg. It’s a shocking move that will have a massive impact on the franchise and the industry. https://t.co/tiozvqB1cE
— Jason Schreier (@jasonschreier) February 22, 2022
At the same time, the journalist noted that the postponement of the release of the new part of Call of Duty has nothing to do with the deal that Activision Blizzard plans to conclude with Microsoft. The problem is completely different – Vanguard, the last part of the series, simply did not live up to the publisher’s expectations. Of course, the shooter was able to get into the top sales charts without any problems, but Activision clearly did not build the number of copies sold. This is due, judging by numerous surveys and market analysis, with the fact that gamers are simply tired of the well-known franchise – previous releases parasitize on new parts, preventing them from bringing the publisher the necessary profit.
This decision was made completely independently of Microsoft. Call of Duty Vanguard underperformed and Activision executives have been concerned about the games cannibalizing one another, sources say.
— Jason Schreier (@jasonschreier) February 22, 2022
For example, at the end of November 2021, Games Industry conducted a survey, according to which 34% of gamers abandoned the new part of the shooter precisely because they were tired of a particular franchise. Accordingly, Activision made a strong-willed decision in the autumn of this year to release a sequel to Modern Warfare, then take a break for a whole year, and only in 2024 show a new part of the Black Ops sub-series. Moreover, the journalist said that in the year of the “respite” the company’s subsidiary studios will actively fill the shareware royal battle Warzone 2 with content, which, apparently, should also be presented this fall.
And while for Activision, a whole year without a new part of the popular shooter could turn into a disaster, for all other major publishers, the news is just great. There was a profitable window in the market in October-November, which was usually occupied by Call of Duty, and someone will clearly take advantage of this opportunity.
Source: Trash Box
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