On the eve of Mother’s Day around the world, many brands launch special seasonal advertising. Such is the case of Calvin Klein and his most recent campaign starring a pregnant trans man, with which they seek to portray all the different facets of motherhood.
The renowned American fashion house summoned Roberto Bete, a businessman of Brazilian origin known for participating in the reality show from netflix From Date to Date: Brazilto star in a very special photo session. According to brand communications, this Mother’s Day campaign highlights the reality of new families in support of women and mothers around the world.
In the images you can see Bete showing her advanced pregnancy and posing very happily with her partner, the Brazilian tattoo artist Erika Fernández, who is also a trans person.
We can reproduce biologically or from the heart… our role is to love and be loved.
– Calvin Klein slogan, on the occasion of Mother’s Day.
Since Bete and Fernández learned the news of the pregnancy, the future parents have shared from their instagram accounts the advancement of the growth of the baby who, according to the Calvin Klein publication, will be called Noah.
The stories of other mothers also appear in the campaign of the renowned brand, such as Kylie Wentzel, a South African mother who is a painter and appears with her baby wearing the brand’s underwear.
Source: Okchicas
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