Taylor Swift is easily one of the hottest names in pop right now. According to the Recording Industry Association of America (RIAA, or “American Recording Industry Association”, in free translation), her albums made a huge impact. “Fearless” is considered a diamond album for its sales, while “1989”, “Taylor Swift”, “Red”, “Speak Now”, “Lover”, “Reputation”, “Floklore”, “Midnights” and “Evermore” they are platinum.
To measure the singer’s success, for example, in the week of release of the singer’s version of “1989”, it sold more than 1.6 million units – 1.3 million of which were on physical media. This is the sixth biggest sale recorded in the history of monitoring by Luminate, a music market data company, since 1991. Taylor has the three best-selling albums of the year, in addition to “1989 (Taylor’s Version)”, there are also “Midnights”, which sold 778,000; and “Speak Now (Taylor’s Version)”, coming in third, with 742,000 units sold, by the end of October. 13 of her albums have already reached the top of Billboard’s most played lists, for example.
Taylor is also the most listened to artist in the world on Spotify, with 109 million monthly listeners, in addition to having more than 10 million fans on Deezer.
Now, all the success of the pop blonde arrives in Brazil for the tour “The Eras Tour” for the first one this Friday (17th), in Rio de Janeiro. The singer will make three performances at the Nilton Santos Stadium (Engenhão), also this Saturday (18) and Sunday (19).
This is the penultimate city Taylor will visit on her tour this year. After Rio de Janeiro, she will head to São Paulo the following week. “The Eras Tour” will only resume, then, in February 2024, in Australia.
The singer completely dominated the music industry this year, with a tour that made her a billionaire and breaking records with her songs and her released film.
Taylor Swift was also highlighted in the world of cinema, winning the title of highest-grossing pre-sale in the United States, with the film “The Eras Tour”, her world tour.
According to Deadline, the musical documentary raised more than US$37 million (approximately R$180 million) in its first 24 hours of pre-sales in the three largest cinema circuits in the United States alone.
Here, the artist’s fans eagerly await the singer’s first shows open to the public in the country.
Taylor Swift’s first time in Brazil didn’t count much
Taylor came to Brazil for the first time in 2012, to promote her album “Red”, she participated in some programs and held a pocket show – that is, a tight and closed presentation.
In 2019, the singer even announced dates in Brazil for the Lover Fest tour, for shows in 2020, but did not perform, due to the Covid-19 pandemic that broke out that year.
Before even landing in the wonderful city, Taylor Swift had already mobilized a commotion to organize a tribute to her. The artist’s fans asked to place a themed projection on Christ the Redeemer for the arrival of “The Eras Tour” – and the wonderful city fulfilled the request. The projection took place last night (16), in addition to helping to raise donations for the Sanctuary of Christ the Redeemer.
Find out what to expect from events in Rio:
As expectations are high, check out what to expect and how to plan for Taylor’s performances in Rio de Janeiro.
What time do the gates open?
The general public will have access to the stadium from 4pm, but there will be early entry from 3pm for those purchasing the VIP package.
Check the times to enter the stadium:
- Gates open for VIPs: 3pm
- VIP gates closing: 3:45 pm
- General gate opening: 4pm
What time does the show start?
The opening show is scheduled to start at 6:25 pm, with a performance by singer Sabrina Carpenter. Afterwards, it will be Taylor’s turn to take the stage.
Where will the shows take place?
The Rio de Janeiro presentations will take place at the Nilton Santos Stadium, which is also the city’s Olympic stadium, and is located in the Engenho de Dentro neighborhood, in the North Zone of Rio de Janeiro.
How to get?
The city council announced special planning for the singer’s shows in Rio.
According to a note from the city hall, the Rio Operations Center, CET-Rio, the Municipal Guard, the Public Order Secretariat and Comlurb will carry out special actions and will have a staff of 721 agents.
The main recommendation for the event’s audience is to use public transport to travel (train and subway). “The roads will be blocked to the movement of vehicles and parking will be prohibited throughout the entire area around the stadium.”
During the three-day event, MetrôRio will extend boarding hours at the Central do Brasil/Centro station, which integrates with the SuperVia urban train service, until 1:30 am. Boarding will be done exclusively via access A (Central do Brasil).
Meanwhile, the other stations will operate normally from 5 am to midnight, on Friday and Saturday; and from 7am to 11pm, on Sunday, and after that time, they will only be open for disembarkation and dispersion of the public.
…Ready For It?
Here’s a special program for you to enjoy the Taylor Swift show with us!🚆✅
We will have direct departures and stops before and after the show, so you can get there and back with peace of mind. The event will be on the 17th, 18th and 19th at the Nilton Santos stadium, in… pic.twitter.com/xlCKszjJw7
— SuperVia (@SuperVia_trens) November 15, 2023
From the Central Station of Brazil, direct train trips will depart to the Engenho de Dentro Olympic Station.
- Schedule for Friday (17/11): trains will leave platform 4, with 40-minute intervals between 3:30 pm and 6:50 pm;
- Scheme for Saturday (18/11) and Sunday (19/11): trains will also leave platform 4 at Central do Brasil for Estação Olímpica Engenho de Dentro, with 30-minute intervals between 4pm and 7pm.
In addition to subways and trains, Taylor fans will also be able to reach the stadium via the following bus lines:
- Lines that pass through Av. Amaro Cavalcanti (direction Cascadura) and Rua Daniel Carneiro (direction Centro);
- Lines that pass through Avenida Dom Hélder Câmara (towards Centro, near Rua Henrique Scheid) and Rua Piauí (towards Cascadura);
- Lines that pass along Av. Dom Hélder Câmara (towards Centro and towards Cascadura), close to Rua Henrique Scheid;
- Lines that pass through Rua Piauí and Avenida Dom Hélder Câmara (towards Centro, close to Rua Henrique Scheid);
- Line that passes through Rua Piauí and Avenida Dom Hélder Câmara (direction Cascadura, close to Rua Henrique Scheid);
- Line that passes through Avenida Dom Hélder Câmara (towards Centro, close to Rua Henrique Scheid);
- Line that passes through Avenida Dom Hélder Câmara (towards Cascadura, close to Rua Henrique Scheid).
Check out the closure scheme around the stadium:
How will the security be at the event?
The government of Rio de Janeiro announced that it will reinforce policing in the vicinity of the Nilton Santos Olympic Stadium, Engenhão, for the days of singer Taylor Swift’s performances in the capital of Rio de Janeiro.
According to the government, more than a thousand police officers will be in the vicinity of Engenhão from 1pm on each of the event days.
Cláudio Castro, governor of the state of Rio de Janeiro, said that the security structure set up will have support from aerial policing, which will include helicopters equipped with light cannons and drones.
“Rio de Janeiro has the honor of being the stage for the show of one of the greatest pop singers of our time, Taylor Swift”, said the governor.
There will also be increased security on public transport in the city during the event days.
See also: Taylor Swift is surprised by the power of the Argentine public
Source: CNN Brasil
I’m Robert Neff, a professional writer and editor. I specialize in the entertainment section, providing up-to-date coverage on the latest developments in film, television and music. My work has been featured on World Stock Market and other prominent publications.