Online payment platforms have become popular in Spanish homes during confinement. Audiovisual consumption skyrocketed during confinement so that citizens turned to hiring subscription systems such as Netflix, HBO and Amazon Prime Video, as shown in the latest panel released by CNMC. According to the Competition authorities, in the second quarter of 2020 these platforms managed to be present in half of the households with internet access, a third more than in the same period of 2019. The interannual growth has been exactly 33 %.
In three years, the penetration of these platforms has doubled in the country, from 22.5% in the second quarter of 2017 to 49.1% registered from April to June 2020. In other words, there are already half of the connected households that use these audiovisual services. “These data were taken between May and June 2020, a few weeks in which, due to restrictions due to COVID-19, the population passed more hours at home, on many occasions, teleworking “, recalls Competencia in his analysis.
This panel also includes intensive use of the mobile to connect to the Internet: 9 out of 10 Internet users do so regularly. Although the messenger online (WhatsApp mainly) is the service most used by users to communicate (8 out of 10 he uses them every or almost every day), the CNMC highlights the growth in the use of video calls and internet calls in the analyzed period, doubled with respect to the data of the previous year. If in the second quarter of 2019, 14.6% used these calls every or almost every day, in the second quarter of 2020 this percentage already reached 27.3%. WhatsApp sweeps in this regard, as 93% of users online They use it to send messages and 73% to make calls or video calls. Facebook Messenger, Instagram, Telegram and Skype, in this order, would be below the leading service in the market, belonging to Facebook.
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