Vanity Fair brings together the European editions of France, Spain and Italy to explore the meaning of memory taking a deep dive into the experiences of legendary figures in the world of cinema, art, music and past generations, to reflect on Europe’s cultural heritage and set the course for its bold future.
The multi-platform storytelling initiative will consist of special contents in the newspaper but also in the digital and on social, with a second part that will follow at the beginning of 2022 and which will be dedicated to the pioneers who are writing the future of Europe. The “Memory” number consists of three covers that they portray the actresses Isabelle Adjani for France, Angela Molina for Spain and the musician Ornella Vanoni for Italy, which each embody the precious and profound memory of 20th century Europe. Each cover is an original portrait created by the Italian artist Francesco Vezzoli, with handmade embroideries that symbolize their memories.
Isabelle Adjani
«We thought this number of Vanity Fair, created together with the editorial offices of France and Spain, as a tribute to memory. On the cover three great icons of European culture. Each of them was portrayed as a work of art by Francesco Vezzoli. Francis embroidered tears of gold, silver and copper on their faces, able to sew their life with their history. Lights and shadows. Loves and dislikes. Successes and mistakes. Greatness and misery. Stories that we would like to be a symbol, a drop in the great sea of European memory. A memory that is not afraid of its past. A memory that does not want to erase but to understand, face, look life straight in the eye. Fearless. And uncensored, ”he said Simone Marchetti, European editorial director of Vanity Fair.
Angela Molina
Vanity Fair France, Spain and Italy will also produce a series of short films on social media with the old generations as protagonists who tell stories of their life, from war to love, from failure to success, to hope. The magazine will invite its audience to post videos of their grandparents ‘or parents’ memories with the hashtag #wearememories #noisiamomemoria #noussommesmemoire #somosmemoria.
The “Memory” number of Vanity Fair Italia is on newsstands on November 17th. Vanity Fair Spain will go on sale on November 19th, followed by Vanity Fair France on December 1st.
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